Design na Pele: unique project between Brazil and Italy
Design na Pele: unique project between Brazil and Italy gives life to the collection of furniture
Collezione Ginga Natuzzi Editions for DNP
Leather and design from Brazil integrated to the art and tradition of Italian furniture manufacture gives life to the fourth edition of the Design na Pele project. The initiative united the work of three tanneries and three design studios from Brazil to the global furniture company Natuzzi Editions, from Italy, creating the Collezione Ginga Natuzzi Editions for DNP. Soon, these pieces will be officially launched in New York and will be available to the brand consumers at some of the 1,200 shops around the globe.
Design na Pele integrates Brazilian Leather – a project to promote exports of Brazilian leather carried out by the Centre for the Brazilian Tanning industry (CICB) in partnership with the Brazilian Trade and Investment Promotion Agency (Apex-Brasil). The initiative is also supported by the Raiz project, an initiative of Sindmóveis from Bento Gonçalves and Apex-Brasil to encourage the participation of the country’s design in furniture in the international market.
This edition of Design na Pele follows a worldwide trend already adopted by Natuzzi Editions: the expression of leather as a noble cover for the furniture industry, highlighting the value and differentials of this material, with an extreme quality care in the selection of the skins. All conceptions were guided by the word Ginga, giving life to pieces with creativity, fluidity and grace – the real soul of Brazil, in the form of products full of history and the legacy of the Natuzzi family, a company in activity for more than 60 years, led until today by its founder, Paquale Natuzzi.
The collection will be launched at the International Contemporary Furniture Fair (ICFF) in New York between May 19th and 22nd. Collezione Ginga Natuzzi Editions for DNP will have a privileged and exclusive space at the entrance of the event to show buyers, architects and press the creations of this innovative project in design thinking and international collaboration.
Check the participants of the fourth edition of Collezione Ginga Natuzzi Editions for DNP:
Indústria de Peles Minuano
Furf Design Studio