MOMAD, the International Fashion, Footwear and Accessories Trade Show, is gearing up for its next edition, which will be held from 7 to 9 February, organised by IFEMA MADRID.
This event, a benchmark in the sector, will bring together leading professionals and prominent brands from around the world to present the trends that will define their upcoming collections. All interested companies can now fill out the participation application form.
MOMAD will be divided into six distinct sectors, covering the needs of the fashion, footwear and accessories market:
- Contemporary: with high-end brands presenting their advanced collections for the Autumn/Winter 2025-2026 season.
- Events, Party & Ceremony: with unique proposals designed for special occasions.
- Sustainable Experience: will reinforce the fair’s commitment to sustainable fashion, offering a platform to brands that prioritise respect for the environment.
- Casual: will be subdivided into two specific sectors:
- Branding & Advanced Collections: with brands focused on branding and mid- to high-end collections.
- Resortwear & Bohochic: with brands offering fresh, handcrafted garments with an eye on summer.
- Auxiliary Services: (new for this edition) will include companies specialising in technological and strategic solutions such as software, inventory management, e-commerce development, payment platforms, digital and experiential marketing, loyalty programmes, augmented reality, artificial intelligence, Business Intelligence, window display design and sourcing.
In this edition, MOMAD presents a completely revamped image that aligns with the campaign “If it’s new, it’s at MOMAD”, positioning the fair as the key platform to discover the most innovative trends and proposals in the sector.
The fair will also offer a rich programme of activities at the MOMAD Forum, including conferences that will address current topics such as marketing strategies, internationalisation and sustainable practices. The talks and round tables will be a crucial opportunity for attendees to learn about the trends that will shape the future of fashion and apply these insights to their own projects.
In addition to the conference programme, the MOMAD Catwalk will take place, where exhibitors can present their collections in exclusive fashion shows, connecting brands with professionals and buyers, showcasing their creations and offering a unique experience to attendees.
As usual, MOMAD will coincide with the Intergift, Bisutex and Madridjoya fairs. The International Fashion, Footwear and Accessories Trade Show will be held in Hall 8 at IFEMA MADRID on 7 and 8 February, from 10.00 to 19.00, and on Sunday 9 February, from 10.00 to 16.00.
