Dynamic and dedicated to the client, Rifra Nastri positions itself in new markets and looks to the future with the entry of new generations.
Concorezzo, a quiet town in the province of Monza and Brianza, is the hometown of a company that has made creativity, productivity and customer service its main mission. We are talking about Rifra Nastri, a company that produces elastic tapes for footwear and clothing, as well as innovative technical tapes. Founded in 1985 by Renzo and Franco Riva, the company has spent over three decades building an excellent reputation in the industry, thanks to its dedication to innovation and excellence. What makes Rifra Nastri unique is its commitment to offering customers more than just a business relationship. For them, the sale of elastic tapes goes far beyond this, becoming a true partnership and proactive consultancy. As Roberto Riva says in the interview he gave us during the September edition of Lineapelle, “ We believe that our customers’ success is our success. Therefore, we are committed to working side by side with them, listening to their needs and offering customised solutions that help them achieve their goals.”
Creativity is the engine that powers the company. The designers and experts at Rifra Nastri are constantly searching for new ideas and trends in the world of fashion and clothing. They use their knowledge to create innovative, high- quality elastic ribbons that meet the needs of the most demanding clients. “Creativity is our strength,” says the owner. “We strive to offer our customers unique solutions that help them stand out in the market.”
However, creativity alone is not enough. The company has invested heavily in cutting-edge technology and efficient production processes to ensure maximum productivity. Advanced equipment, combined with the experience of highly qualified personnel, enables the company to produce high-quality elastic tapes in a timely manner. “Our attention to detail and precision allow us to meet customer requirements in record time, without compromising on quality,” continues Roberto Riva.
The partnership with clients does not end with the sale of tapes, however, as this company is committed to offering first-class customer service that goes beyond expectations. The customer service team is always ready to listen to the needs of clients and provide technical support, advice and after- sales service. “We want our clients to feel supported and valued at every stage of the process. Our priority is to create a lasting relationship based on reciprocal trust.”
The combination of creativity, productivity and customer service has positioned Rifra Nastri as an industry leader, ready to meet future challenges and continue to inspire the fashion and apparel world with its innovative elastic tape solutions.
“Our main goal today is to maintain profitability, even in difficult times. This will allow us to be ready to meet the demands of the market when it starts up again. Furthermore, it is important to prepare for the entry of the new generation, starting with my daughter who will take over the commercial side. The new generations have a different view of the world and can make an innovative contribution to the company. Therefore, it is important that they are accompanied on this path with knowledge and humility. We must let them make their own experiences and learn from their mistakes”, Riva concludes.
Roberto Riva
