Technology at the service of customization: Gusbi meets the demands of the sector by upgrading its machines in order to tailor them to the clientele’s needs.
74 years of history: a significant source of pride as well as an equally remarkable commitment responsibility-wise. This is the best way to describe Gusbi, renowned company headquartered in Vigevano (Pavia province) specialized in the manufacturing of turnkey plants for the production of polyurethane soles and footwear. In such a sector, it is not an easy task to launch something new every year; nevertheless, the firm attended the latest edition of Simac, putting on display cutting-edge solutions.
Irene Bianchi, sales department di Gusbi
A stand shared with Autec, partner in the field of robotics, thus underlining the value of a strategic collaboration for both brands. “In this sector, it is difficult to provide new products year after year,” confirmed Irene Bianchi, Gusbi’s sales department. “It is essential to understand market demands: in a certain way, new technologies are the result of the customers’ inputs, since they have an in-depth knowledge of our machines and know what kind of upgrades should be implemented.
We try to grasp their suggestions and needs, using them as a starting point.” At the Simac exhibition, Gusbi actually showcased something new: “This year’s innovations all stem from the clientele’s demand for higher customization. Usually, we employ a three-axle trolley for the sole’s handling operations; however, this time, we have chosen to please those on the lookout for a more efficient distribution, like the Z-type one for instance.
The partnership with Autec has given us the opportunity to develop a state-ofthe- art casting robot.” In addition to the collaboration with other enterprises, Gusbi benefits from its ability to deal with multiple end sectors. “Besides the footwear industry, we are active in other fields such as the car filters branch, all requiring topnotch performances technology-wise and the highest precision.
We succeed in implementing the solutions designed for other sectors in distinct contexts as well, and this is a true asset. Different sectors, yet same materials and same technology. This crosswise policy results in significant benefits for each specific field.” As for the environmental and ecological awareness that is gradually spreading in the footwear industry, Gusbi is at the forefront: “We give to the customers the chance to wash the machine head by using either water or solvent, it’s up to them. We provide different options. We believe that, in a work environment, water manages to guarantee unrivalled benefits compared to chemicals, no matter how “advanced” they are.”
www.gusbi.com