Fashion, business, networking, entertainment and knowledge: a perfect balance resulting in a unique, comprehensive visiting experience. This is the world of Sapica 2019, one of the most prominent exhibitions for the professionals in the footwear, leatherware and fashion sectors, that, last March, celebrated a pivotal anniversary.
From 12 th to 15 th , Poliforum León opened its doors to host the 80th edition of the trade show – an edition met with great enthusiasm, as confirmed by the positive data concerning turnout and satisfaction levels.
More than 2900 buyers coming from 31 Mexican states and approximately 200 industry players proceeding from 23 foreign countries took part in the fair, praising not only the efficient organization, but also the quality and variety of the collections on display as well as the interesting networking and business opportunities. Equally positive the exhibitors’ feedback, thus confirming once again Sapica’s role as the ideal showcase for the promotion, on a global scale, of made in Mexico, of the values, talent and skills of local manufacturers.
Given the special occasion, the organizers arranged an eclectic line-up of complementary activities and initiatives that aroused the participants’ curiosity and interest. Two of the highlights were undoubtedly, on the one hand, the cycle of conferences held within the framework of the Knowledge Pavilion, while, on the other, México es Moda: if the former fosters an open-minded dialogue regarding the most topical issues and trends, resulting in thought-provoking, qualified contents, the latter combines fashion, business and entertainment in a single glamorous event.
As far as the “Shoes from Mexico” project is concerned, a special mention goes to the satisfying results registered thanks to the International Buyers Programme that, last March, featured 29 companies proceeding from nine countries (the USA, Canada, Guatemala, El Salvador, Honduras, Costa Rica, Colombia, Chile and Japan) – an initiative that perfectly embodies CICEG’s (Cámara de la Industria del Calzado del Estado de Guanajuato) commitment to projects aimed at strengthening the competitiveness and at enhancing the potential of the domestic brands and enterprises on the international markets.
The next edition of Sapica is set to take place from August 27 th to 30 th , 2019, at Poliforum León. www.sapica.com