Euro Shoes Premiere Collection, the key industry fair of shoes, bags and accessories, was held from 26 to 29 of August in two large pavilions of Sokolniki Fair Ground – one of the main Exhibition and Convention center of Moscow.
The fair has been held for more than 12 years (since February 2007) and is a leading professional business platform in Russia, which brings together manufacturers, distributors of shoes and bags, buyers, owners of retail stores, retail chains and wholesalers, online stores from Russia and CIS countries, fashion experts, as well as journalists of industry media from Russia, Turkey, Italy and Poland, Russian fashion bloggers.
Euro Shoes is the only B2B exhibition on the territory of Russia and CIS countries, in which only European brands participate, which is very rare today, given the aggressive expansion of Chinese and other Asian companies. This is its uniqueness and value for business, both Russian and foreign. The second important point is the constant cooperation of Euro Shoes with European federations, associations and unions of Shoe manufacturers, who have already appreciated all the advantages of the Russian exhibition for their shoemakers. The summer edition of Euro Shoes Premiere Collection was attended by the largest European and Russian manufacturing companies from 12 countries (more than 250 brands), which presented at their stands SS 2020 collections.
Traditionally among the exhibitors of the Euro Shoes fair are the leading players of the international footwear market, such as: Rieker, CAPRICE, Tamaris, Hoеgl, Jana, s.Oliver, Marco Tozzi, Gabor, Lloyd, Clarks, Geox, ARA, SALAMANDER, MEXX, AXA, Paul Green, Semler, Inblu, Pikolinos, Romika, IGI&Co, Dr.Martins, EMU Australia, Salamander, Bugatti, Mephisto, Lloyd, and others. One more time the fair had been well attended by manufacturers from Spain. The Spanish exposition was located in 4 pavilion and was presented by 12 manufacturers of footwear, bags and leather goods: Benita, Callaghan/Calzados Hergar S. A., Capiccio S. L./ Kanna, Flossy Shoes, Gioseppo, Jose Saenz, Jungla, Paloma T. C. Group LLC, Pikolinos, XTI Footwear SL. The participation of Spanish manufacturers in the Russian fair is supported by the Federation of Spanish Shoe manufacturers (FICE). The cooperation with FICE has been actively developing for more than one year. Also at the fair was a large exposition of manufacturers from Turkey. Shoe companies for the fourth time bring to Euro Shoes a large combined exposition. In August the event was attended by 18 companies, presented to Russian buyers 25 brands of shoes, bags and accessories.
Participation of Turkish companies in Euro Shoes is officially supported by the Turkish government. The official partners of Euro Shoes Premiere Collection are two national associations of shoemakers – the Federation of Spanish Shoe manufacturers FICE and the Turkish Association AEGA, as well as the Turkish chamber of Commerce Adana. Thanks to the cooperation with these federations Russian, Belarusian, Kazakh buyers can get acquainted with new Spanish and Turkish brands presented at the United national stands. European professional associations appreciated all the advantages and extraordinary usefulness of the unique Russian exhibition for their shoemakers and reimburse the money spent by their exhibitors to participate in the fair. The next edition of Euro Shoes Premiere Collection will be held from 25 to 28 of February, 2020 in Moscow, it will present AW 2020/21 collections. euroshoes.moscow